How do you use NJoy’s Platinum Purifying Cowash?
It’s so easy. Let me begin by saying what NJoy’s Platinum Purifying Cowash is not.
It is NOT a deep conditioner.
The consistency is not thick as in a jar deep conditioner, but a bit thicker than a cowash or commercial rinse out conditioner, such as Tresemmee Naturals or V05 Tea Therapy (which are a a couple of my fave store-bought rinse-out conditioners).
It has conditioning properties that treats the hair with ingredients such as MSM, brassica campestris/aleurites fordi oil (a conditioning agent made from cruciferous vegetable oil), vitamin B, green tea and rooibos, but it’s primary function is to detoxify the hair and scalp.
It is a detox for your hair and scalp.
Do not comb through or use it to detangle because it doesn’t have much slip. The primary ingredient is Activated Charcoal, which is a natural detoxifier; It absorbs and binds dirt, oil, shed cells and product buildup and does not leave a film coating, as some rinse out conditioners do.
In applying the Purifying Cowash, apply it to the hair by scrunching it in to coat the hair and scalp. Remember, there’s no slip. You are detoxifying. Leave on for 4-5 minutes and then rinsce thoroughly.
After rinsing, the hair will appear vibrant and your natural curls will be unencumbered because all build up has been removed.
Moisturize and seal your hair as normal or follow with a deep conditioning treatment, as your hair uncoated and is in the optimal state to receive moisturizing and conditioning.
In between uses, continue to cowash with your favorite rinse out conditioners.
Use as weekly, bi-monthly or monthly to thoroughly cleanse your hair with no messy clean up.
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